About
Imogen Dress is a lifestyle and travel company based in London, England. Founded in 2020, Imogen Dress is the brainchild of designer, Alex Tode, who specialises in producing bespoke, classic pieces for both everyday and formal occasions. Imogen Dress allows customers to create beautiful pieces made-to-measure to their individual needs, enabling them to demonstrate their own style in every dress they wear.
What is Imogen Dress?
Imogen Dress offers a range of tailored classic pieces at different price points and in various styles. Alongside the custom-made garments, the company also stocks stylish accessories that are tailored to each individual dress. A standout feature of Imogen Dress is the ability to design your own dress inspired by an existing design. This offers an individualized and unique experience as customers can choose their own fabrics and colors, allowing them to express themselves in a truly bespoke way.
Pros
• Imogen Dress offers a tailored and individualised approach to fashion, allowing customers to create their own style.
• The company offers high quality pieces at affordable prices, with garments ranging from under £100 to over £700.
• Customers are invited to take part in virtual fashion styling sessions, where they can get advice from experienced fashion professionals.
• Imogen Dress is committed to ethical and sustainable practices, using exclusively GOTS certified fabrics and using modern technology such as 3D printing to reduce fabric wastage.
Cons
• Imogen Dress is an online retailer, so customers are unable to try on and feel the garments before purchase
• There is a limited range of styles available, meaning customers may not find the exact item that they are looking for.
• Delivery times can take up to ten working days, which may not be suitable for customers with urgent orders.
Benefits
• Imogen Dress offers unique pieces for special occasions, allowing customers to stand out from the crowd.
• The company offers a clean, well-designed website which is easy to navigate and makes shopping a hassle-free experience.
• Imogen Dress offers virtual styling sessions, so customers can easily get inspiration and advice from experienced fashion professionals.
• The company’s commitment to ethical and sustainable practices is a benefit to their customers, as they can rest-assured that their orders are made with the environment in mind.
Conclusion
Overall, Imogen Dress provides an original and individualized approach to fashion, allowing customers to express their own style in each piece they purchase. With tailored services such as virtual styling sessions, along with high-quality garments and accessories at varying price points, customers can easily express their individual style with Imogen Dress. The company’s commitment to ethical and sustainable practices is also a huge benefit, ensuring that customers can shop in the knowledge that their orders are made with the environment in mind.
